Human Thesaurus. Oxford Comma Defender. Em Dash Devotee.
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Good Food Institute

Good Food Institute

How you do make the words "lab-grown meat" sound appealing? How do you convey the importance of creating sustainable food in a language that any audience can understand?

These are the reasons words matter — these are the projects that make me love what I do. 

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The Good Food Institute came to Fifty & Fifty with an inspiring message and no way to share it.

So what did I do? I created their voice. Then I wrote their website.

See the live site here

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See the live site here